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NEWS: Google Algorithm Update 2015
2015-03-09, 08:37 AM, (This post was last modified: 2015-03-09, 08:55 AM by DaveS4.)
[Image: google-mobile-algorithm-updates-april-2015.jpg]

Update: Google have announced their #MobileMadness campaign to prepare Webmasters for the mobile-friendly ranking change on 21st April. Perhaps a further sign of the potential impact of the update.

Last week Google made an announcement that could mark a significant change in how businesses think about their websites, especially in regards to mobile.

The official release read:

"More mobile-friendly websites in search results. Starting April 21, we will be expanding our use of mobile-friendliness as a ranking signal.
This change will affect mobile searches in all languages worldwide and will have a significant impact in our search results.
Consequently, users will find it easier to get relevant, high quality search results that are optimized for their devices."

[Image: mobile-users.png]

Will this affect me?

Although this may seem rather vague and potentially unimportant, you should not be fooled into thinking that this won’t have an affect on your site. Google very rarely publicly announce algorithm updates and changes to ranking signals. They undertake work to tweak and change these every week and even day, so to broadcast such a specific change on a given date a couple of months in the future is out of character. This, along with their own description that it will have “significant impact”, may mean that it could affect all websites in some way or another.

[Image: Responsive-Devices_March-2015.jpg]

This really depends on your own audience. Many sites we manage these days, especially in the B2C and e-commerce fields, now show mobile devices accounting for the majority of their traffic.
If this is the case, then clearly not having taken any steps to optimise your site could result in you losing a large portion of your traffic to competitors who Google may start ranking higher in April.

In other words, get a Responsive theme ASAP if not done !

Read more here:
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2015-03-09, 10:11 AM,
Wow. thanks for the info. great information!

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2015-03-09, 12:25 PM,
hey thanks no problem, it is capital to inform people about this update !
2015-03-09, 12:28 PM, (This post was last modified: 2015-03-09, 12:28 PM by Mix2003_2012.)
Amazing, I hope that this update will improve my ranking fast :D
2015-03-09, 01:08 PM,
If your website is responsive, yes it will definetely rank up and outrank your competitors who doesnt have a responsive theme.
2015-03-09, 01:14 PM, (This post was last modified: 2015-03-09, 01:14 PM by Mix2003_2012.)
(2015-03-09, 01:08 PM)⚜DαveS4⚜ Wrote: If your website is responsive, yes it will definetely rank up and outrank your competitors who doesnt have a responsive theme.
My websites is mobile friendly Grin
You can check at this link
2015-03-09, 04:36 PM,
(2015-03-09, 01:08 PM)⚜DαveS4⚜ Wrote: If your website is responsive, yes it will definetely rank up and outrank your competitors who doesnt have a responsive theme.

So if our website passes the webmasters check and it says our site is "mobile friendly" it means we have responsive theme right and we don't need to make any changes?
2015-03-09, 04:40 PM,
Well, looking forward to that I guess? It means I can have more traffic since, I coded my website to make it not just mobile, but available to all screen
2015-03-09, 04:43 PM,
Interesting read thanks a lot.
2015-03-09, 05:08 PM,
I really can't imagine that there are still webmasters out there that don't have a mobile version of their websites, smartphones have been around for years now. So i don't expect a lot of wave with this update

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