Google Keyword Planner - Heads Up
2014-04-30, 02:51 PM, (This post was last modified: 2014-04-30, 07:19 PM by ℛᴏʏᴀʟ ɢs.)
#1
As some of you may be aware, not so long ago Google implemented their small but useful update regarding search numbers pertaining to your search term by each month within the past 11 months:


[Image: Pt9TFYO.png]

As you can clearly see, the average monthly searches for "free microsoft points" (exact match) is 74k (still) but the specific months following Microsoft removing Microsoft points, it has dropped down to an average of 27-30k recently.

Also if you were curious that the Microsoft update may indirectly cause people to stop searching for "free xbox live codes", well now you have nothing to worry about because you'll be armed with the knowledge;

Using this knowledge, you can ensure that the niche you're about to promote is still getting a decent amount of monthly searches and the avg. search per month isn't just bigger due to the previous 11 months.

Additionally, this also determines that June spiked and July turned out to be the best month for this niche as with most gaming niches which clearly indicates the summer time which no one is attending school during.

Random: You would also notice with this update that Pancake day ('pancake recipe' term) was the most sought after in March, 2014.

Important Mobile Searches

If you haven't already noticed, you can select 'Search Volume Trends' and change it to 'Mobile Trends' on the top left of the chart and you'll see the following:

[Image: iyJEyWf.png]

42.6% of the searches in March were from Mobile! You should be questioning yourself momentarily, is my website optimized for Mobile? If not, it should be.

You can also use 'Breakdown from device' which would include tablets and if that isn't enough, you can go back further than 12 months by using the option on the very left of the page.

I'm sure many of you already know about this basic update but I bet some weren't aware of filtering out Mobile/Tablets from Desktops - Good luck.
Latest Thanks - View all

honeydew(2016-04-08 01:22 AM) chrisarev1(2015-04-13 03:50 PM) Peakfire(2014-04-30 07:38 PM) Terestrial205(2014-04-30 03:13 PM) 
Reply
2014-04-30, 05:39 PM,
#2
Good tutorial. Thanks. ;)
Reply
2014-04-30, 07:10 PM,
#3
(2014-04-30, 05:39 PM)CallmeReaz Wrote: Good tutorial. Thanks. ;)

No problem.. I know it'll come as something very basic to most people but people shouldn't overlook these new features.
Reply


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