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Getting To Know Your Affiliate Manager
2018-03-06, 06:04 PM,
Getting To Know Your Affiliate Manager

Having affiliate managers in a network is increasingly becoming a common trend among CPA marketing channels. This is because the networks have discovered the critical role played by the managers in promoting their business. Once you are approved by a CPA network, you are assigned an affiliate manager.

What does the affiliate Manager Do on a CPA Network?

• They can help you boost your payout
• Act as the Knowledgebase
• Help you deal with the technicalities.
• Offer industry insights and improvements you can’t see

Help You Boost Your Payout
[Image: payout.png]
The payout displayed on the dashboard is called the street payout. However, your manager can help you access a higher payout typically referred to as bumps. The ability to be awarded these payout bumps depends on your relationship with the manager, how your leads are converting, your negotiation skills and the quality of your traffic.

Acts as the Knowledgebase
[Image: knowledge%2Bbase.png] Typically, CPA Affiliate Managers are experienced affiliates and publishers themselves. They have a lot of knowledge in the CPA marketing field thus are the best consultants whether it's a question about offers, traffic and anything else related to the network.

Offer industry insights and improvements

[Image: Insight-Report.png]

The CPA marketing industry can be trendy and it can be hard to keep up with the trends as an affiliate. Fortunately, the managers are always up to date with what is happening in the market. Thus, they will not only help you establish the hot offers but will also explain to you what offers that are hot for you or rather suitable for you.

It means there though an offer is hot, it may not be suitable for you. It may only work with a specific type of traffic which you may not possess.

Helps you deal with the technicalities.
[Image: tech.png]
There are numerous technicalities involved in CPA marketing that prove to be a headache for both experienced and novice marketers. These include legal issues, payouts, setting up of account and compliance with the terms and conditions.

Wrap up

The key roles of Affiliate Managers are to moderate the affiliates in a network. They offer support to the publishers by assisting them to become better marketers. Their roles include but not limited to help them find the right offers, track offers, generate conversions/sales and ensure payments are made correctly.

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